SIMS 3: Latest relaunch of EA's popular life sim series is finally finished

Latest relaunch of EA's popular life sim series is finally finished; online and retail launch set for June 2.

It's been nearly five years since The Sims 2 first hit shelves, but the game continues to swarm the PC sales charts, placing itself and its numerous expansions in the top 10 week after week. That dominance is about to be put to the test by the game's own successor, given that publisher Electronic Arts announced today that The Sims 3 has gone gold in time to meet its June 2 release date.

The open-ended life simulator originally had a February 20 launch date. However, EA pushed the game back to its new release date so it could invest additional time and effort to make the marketing campaign for the game more innovative.

The Sims 3 offers players the ability to customize individual sims by allotting them five unique character traits, from a choice of brave, artistic, kleptomaniac, clumsy, paranoid, and romantic. Other new features packed into Sims 3 include a Create a Sim mode and short- and long-term goals.

The Sims 3 will be available for $49.99 in stores or through digital distribution. Diehard fans can also purchase the $69.99 collector's edition from retailers, which includes The Sims 3, a Sims Plumbob USB Drive, an exclusive in-game Italian-style sports car, a cheats guide, and The Sims 3 Plumbob stickers pack.

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